GKN Weekly Update 3/12/13 – Analyze This!

Happy St. Patrick’s Day! Is everybody gonna get their green on? I’m gonna be at the Trackside Bar & Grill in Butler this weekend. They have a killer chef. Bangers and mash, yo! But first…


The latest episode of The Voice Over Cafe is up!


This is our ninth installment and our special guest is Dan McKeague: the voice of the AFLAC Duck. FYI we will have a LIVE podcast show at FaffCamp on Sunday, May 5th at 4:00 during the Faffter Party. Be there!

The audiobook “Avery McShane” released last week.

It was a blast narrating as a 12-year old boy. Thanks John McElroy for casting me! Click here to check it out!

My next Edge Studio “Business and Money 201” webinar will be this Thursday, March 14 at 8:00 PM. The topic: Tax Time! I’m gonna talk about how to prepare to file, what you can (and can’t) write off, and how to keep track of all that junk. Click here to sign up!

I had a fantastic time at the “NYC VO Meetup…just because!” event this past Saturday night in New York City. About 25 voice talents gathered at Hurley’s in Midtown for dinner and, according to certain hungover anonymous reports, the festivities didn’t end until 6AM! A big thanks to Trish Basanyi and Christian Rosselli for putting it together. BTW my sources have revealed that we’ll have another one in July. Stay tuned…!

So, I’ve been pretty slammed this year with a bunch of projects as a voice actor and other stuff, so I’m behind on a few “Quadrant Two” things. One thing I finally got around to was doing my 2012 analytics. Among other things, I counted the amount of revenue-generating sessions I did (this includes VO gigs, seminars/webinars/lectures I did, and private students I worked with), the type of session, and how much revenue was generated. Here are some of the results:

Here’s the breakdown of the percentage of total sessions by type:

  1. Audio Books: 18%

  2. Commercials: 17%

  3. E-Learning: 24%

  4. Industrials: 8%

  5. Explainer Videos: 20%

  6. Video News Releases: 8%

  7. Other: 1%

  8. VO Strategist: 4%

And here’s the breakdown of revenue generated by type:

  1. Audio Books: 21%

  2. Commercials: 13%

  3. E-Learning: 21%

  4. Industrials: 14%

  5. Explainer Videos: 17%

  6. Video News Releases: 12%

  7. Other: 1%

  8. VO Strategist: 1%