Marketing: Scary? Liberating? Both?
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Discover the thrilling and empowering world of voice over marketing - navigate the industry, overcome fears, and unleash your potential!


- Jun 21
- 2 min
How To Thrive in Voice Over While Living In A Flyover State
Discover the secrets to succeeding in voice over from the heartland with expert tips and advice for thriving in a flyover state.


- Jun 7
- 2 min
How to Create a Demo That's Actually Worth Marketing
Craft a marketable voice-over demo by working with professionals, considering your audience, and investing in quality training.


- May 3
- 2 min
What IS a Voiceover Business, Anyway?
The voice-over industry can be misunderstood by newcomers. To understand running a voiceover business, you need accurate information.


- Apr 5
- 3 min
Social Media Platforms and You
Want tips for using each social media platform to showcase you in a way that feels authentic, fun, and practical...


- Mar 15
- 2 min
It's Tax Season!
Taxes are anything but simple when you’re running a voiceover business. I’m sharing the ways I prepare for tax season all year long...


- Feb 15
- 2 min
Craft your Brand Strategy
Once you understand your brand, it's time to strategize! But first, there are some questions you need to ask yourself...


- Feb 1
- 2 min
How to Brand Yourself
Every voice talent I work with asks how to brand themselves, and my answer might surprise you...


- Jan 18
- 2 min
Are you headed in the right direction?
Even Jedi Masters need a friend in their corner...because the VO biz doesn't get easier. You just get better!


- Jan 4
- 2 min
New Mindset for the New Year
Are you ready to set & stick to your 2023 goals? I'm here to help...


- Oct 20, 2022
- 1 min
Making Progress
Progress, beyond booking gigs, can be a difficult thing to detect, track, and demonstrate. It’s especially difficult to detect & track...

- Oct 5, 2022
- 2 min
Metrics, Analytics, and You
How do you measure your VO success? Let's talk about booking ratios, client engagement, and breaking it down by genre...


- Jun 28, 2022
- 2 min
Should Voice Actors Send Newsletters?
Should you send newsletters to voice seekers? If so, what should you put in it?


- Feb 22, 2022
- 3 min
Direct Marketing vs. Pay-To-Play Sites
It's not just about whether you use Pay-to-Pay sites or Direct Marketing methods. It's also about how much time & money you're spending...


- Feb 1, 2022
- 2 min
Why Your Marketing Is Poop
Why is your marketing poop? Probably because you're marketing yourself in one of two ways, if not both...


- Dec 14, 2021
- 2 min
How To Follow Up With Voice Seekers
How to follow up with voice seekers is a question regularly asked by voice actors. My question is; why should you follow up?


- Nov 30, 2021
- 3 min
Collaboration with Voiceover Clients
Collaboration is a skill that must be developed to be an effective voice actor. How can you develop your collaboration skills...?


- Nov 2, 2021
- 3 min
4 tips for posting your voiceover gigs on social media
Have you ever posted on social media about a voiceover gig or audition and it got you in trouble? Here are 3 tips to avoid problems..

- Sep 14, 2021
- 3 min
Backstage Buys Voice123
Backstage, an entertainment industry magazine and casting site, just acquired the online casting site Voice123. What does this mean...?


- Sep 7, 2021
- 3 min
The Cold Email
Ah, the dreaded cold email! It sends a shiver down many a voice actors' spine. Exactly how important is it?


- Jun 22, 2021
- 3 min
Flaming
I am guilty of flaming. I feel terrible about flaming someone and I will never do it again. What can we learn from this...?


- Jun 9, 2021
- 1 min
VO How-To: Online Casting Sites!
What exactly is an Online Casting Site? This question and many more will be answered at the VO How-To webinar "Online Casting Sites".


- Jun 1, 2021
- 2 min
The New VO Strategist Blog!
Welcome to the new VO Strategist Blog! Well, it's not exactly new. The content is exactly the same now it's parked at VOStrategist.com/blog.


- May 4, 2021
- 2 min
Direct Marketing, Part 2
Direct Marketing is a challenge for most voice actors. We’ve talked about it before, but my thoughts have evolved a bit.
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