What's Your VO Black Friday Strategy? (Mine Includes Free Stuff and Big Discounts)
- Tom Dheere
- Nov 7
- 3 min read
Updated: Nov 28
Make Black Friday a Strategic Investment
We're about to be hit by a tidal wave of Black Friday and Cyber Monday emails. Every company you've ever even thought about is going to be screaming at you to "BUY NOW!"
It’s overwhelming. And if you’re not careful, it’s an opportunity to waste money.
There’s a difference between spending and investing. Spending is reactive. Investing is proactive.
This year, I don't want you to just buy stuff. I want you to invest in the one thing that guarantees a return: your business strategy.
I've structured my Black Friday offers into three different strategic levels. Forget the one-size-fits-all approach. Let's find the one that actually fits your voice over business right now.
Option 1: The "No-Risk" Investment (A Free Giveaway)
This is the "I'm-not-sure-what-to-do-and-cash-is-tight" option.
I’m giving away one FREE Voice Over Business Diagnostic ($175 value). This isn't just a quick peek. I’ll critique your demos, give honest feedback on your website, review your social media and casting site profiles, and much more. It's a full-on business autopsy to find out exactly where you should focus your energy.
This is for you if: You feel stuck or overwhelmed and don't even know where to start fixing things.
This giveaway is happening only on Instagram. It's free to enter, so what have you got to lose?
Here's How to Enter on Instagram:
Follow me @dheeretom
Like & Save the giveaway post
Tag 2 friends in the comments
For an extra entry, put the post on your story (and tag me!)
The winner will be selected Tuesday, December 2nd at 12 noon ET. Go enter!
Option 2: The "Strategic Sampler" (15 Minutes for 15% Off)
Maybe you're not in the "stuck" phase. Maybe you're in the "I-know-I-have-a-problem-but-I'm-not-sure-which-one" phase.
That’s what the "15 for 15" offer is all about.
For all of November, when you book a free 15-minute consultation with me, you’ll automatically get a promo code for 15% off any single service you choose.
This isn't just a sales call. This is our chance to do a quick diagnostic together. We'll use those 15 minutes to pinpoint your single most pressing challenge, and then you can apply your 15% discount to the service that will actually solve it.
You can use that discount on any of these:
Voice Over Website Diagnostic
Voice Over Demo Diagnostic
Voice Over Business Diagnostic
30-Minute Strategy Session
60-Minute Strategy Session
AI Strategy Session
This is for you if: You know you need an expert eye, but you want to identify the right problem before you commit to a solution.
Option 3: The "All-In" Commitment (Big Discounts on Long-Term Growth)
This is the classic Black Friday deal, but with a strategic twist. These aren't quick fixes; they are commitments to doing the work.
Mark Your Calendar (Friday, November 28th) To Claim Your Black Friday Deals
Don't Just Spend. Invest!
So, which is it?
The no-risk giveaway to get a free diagnosis?
The strategic sampler to find the right problem to solve?
The all-in commitment to build long-term systems?
Don't let the Black Friday noise push you into buying another microphone you don't need. Take a hard look at your business and make a strategic investment. Your future self will thank you.
Want More Tools In Your Voice Over Toolkit?
Stop guessing which microphones, hardware, software, and books are worth your investment! I’ve built a curated resource page with the professional tools I trust to save you time and help you make smart decisions for your business.
Please note: As an affiliate partner, I may earn from qualifying purchases at no extra cost to you.
AND
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Here's what I've got going on in the next few months - register to attend and add your voice to the mix!
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Don't know where to start? Let's chat.
Grab 15 minutes free - let's see what your business needs...
As the VO Strategist, Tom Dheere has provided voice over business & marketing coaching since 2011.
He's also a voice actor with over 30 years of experience who has narrated just about every type of voice over you can think of.
When not voicing or talking about voicing, Tom produces the sci-fi comic book Agent 1.22.
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