Why Voice Actors are Their Own Worst Enemy
- Tom Dheere

- 1 day ago
- 3 min read
I’ve heard it a thousand times in my Strategy Sessions
A new voice actor spends 45 minutes obsessing over a three-line commercial script. They record thirty takes, agonize over the compression, and at the finish line they hit Delete instead of Send.
If you’re taking an hour to record a single audition, you aren't being a perfectionist. You’re being a knucklehead!
More importantly, you’re failing to act like a CEO. You don't have a talent problem; you have a trust problem. That lack of trust manifests in two different, destructive ways. You are either hiding from the world because you’re scared, or you are so in love with your own voice that you’ve become a liability.
The Two Ways You Get In Your Own Way
When you can't get out of your own way, you're usually stuck in one of two traps:
1. The "Don't Know What You Don't Know" Trap
This is the student who agonizes over every syllable because they don't trust their training, their gear, or their process. They treat every script like a final exam instead of a business transaction. They are too busy being an unpaid assistant to their own anxiety, and it kills their ROI.
2. The Ego Trap
On the flip side, some voice actors trust themselves too much. They are arrogant and in love with the sound of their own voice. This ego trip usually translates to getting minimal training because they think they’ve already mastered the craft. The result? They become impossible to direct. In the "Walk" and "Run" phases of this career, being un-directable is a death sentence. If you can't internalize a note from a client in a directed session, you’re not a pro; you’re a hobbyist with a microphone.
Trust the "Crawl, Walk, Run" Framework
In the Crawl Phase (Years 0-2), it’s normal for the process to be slow while you find where you fit into the voice over industry. But if you’re still agonizing over a single audition after two years, you’re stuck in legacy thinking and you need to bust out of that ASAP.
Effective voice actors know that auditioning is a numbers game. Whether you're hiding in the booth or refusing to listen to a coach or client, you are failing the Farmer Analogy. You can't grow anything if you don't have fertile soil and that soil is built on humble, consistent training.
The Business Reality: ROI Matters
Time is your most expensive overhead. If you spend 60 minutes on one audition for a $250 job, and you have a 1-in-100 booking ratio, you are working for pennies.
Trusting your training enough to deliver a clean, directed take in two tries isn't lazy; it’s a strategic use of your time.
Stop Guessing. Start Shipping.
The "Poopy Grown-up Stuff" of this business—the invoicing, the marketing, the admin, requires you to be decisive. If you can’t get out of your own way in the booth, how can a client trust you with their brand?
Reading about trust is easy. Implementing a workflow where you trust your training enough to hit "send" and move on? That’s the hard part.
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As the VO Strategist, Tom Dheere has provided voice over business & marketing coaching since 2011.
He's also a voice actor with over 30 years of experience who has narrated just about every type of voice over you can think of.
When not voicing or talking about voicing, Tom produces the sci-fi comic book Agent 1.22.


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